{"id":10173,"date":"2025-11-07T16:29:17","date_gmt":"2025-11-07T15:29:17","guid":{"rendered":"https:\/\/malomeskacsa.hu\/?p=10173"},"modified":"2025-12-04T15:18:26","modified_gmt":"2025-12-04T14:18:26","slug":"green-brands","status":"publish","type":"post","link":"https:\/\/malomeskacsa.hu\/en\/green-brands\/","title":{"rendered":"\u00d6r\u00f6mteli h\u00edr: m\u00e1ris jel\u00f6lve lett\u00fcnk a GREEN BRANDS Hungary min\u0151s\u00edt\u00e9s\u00e9re"},"content":{"rendered":"<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image.jpeg\" alt=\"\" class=\"wp-image-10174\" srcset=\"https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image.jpeg 1024w, https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-768x512.jpeg 768w, https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-391x260.jpeg 391w, https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-18x12.jpeg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-1-1024x768.jpeg\" alt=\"\" class=\"wp-image-10175\" srcset=\"https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-1-1024x768.jpeg 1024w, https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-1-768x576.jpeg 768w, https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-1-1536x1152.jpeg 1536w, https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-1-16x12.jpeg 16w, https:\/\/malomeskacsa.hu\/wp-content\/uploads\/2025\/11\/image-1.jpeg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Kedves Vend\u00e9geink, Bar\u00e1taink \u00e9s Partner V\u00e1llalkoz\u00f3k!<br>Nagy \u00f6r\u00f6mmel k\u00f6z\u00f6lj\u00fck, hogy a mi m\u00e1rk\u00e1nk, a <strong>Malom \u00e9s Kacsa<\/strong>, egy\u00fcttm\u0171k\u00f6d\u0151 csapatunk \u00e9s szolg\u00e1ltat\u00e1saink <strong>jel\u00f6l\u00e9st kaptak<\/strong> a GREEN BRANDS Hungary k\u00f6rnyezeti fenntarthat\u00f3s\u00e1gi min\u0151s\u00edt\u00e9si folyamat\u00e1ra.<\/p>\n\n\n\n<p>Az al\u00e1bbiakban szeretn\u00e9nk mind a h\u00e1tt\u00e9r-inform\u00e1ci\u00f3kat, mind a saj\u00e1t t\u00f6rekv\u00e9seinket r\u00f6viden \u00f6sszefoglalni \u2014 hiszen ez a l\u00e9p\u00e9s nem csup\u00e1n log\u00f3-\u00e9rdek: \u00e9rt\u00e9kesebb pillanat sz\u00e1munkra, mint b\u00e1rmilyen k\u00fclcs\u00edn.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Mi az a GREEN BRANDS?<\/strong><\/p>\n\n\n\n<p>A GREEN BRANDS egy f\u00fcggetlen, nemzetk\u00f6zi m\u00e1rka-\u00e9rt\u00e9kel\u0151 szervezet, amely 2011 \u00f3ta m\u0171k\u00f6dik, \u00e9s olyan m\u00e1rk\u00e1kat t\u00fcntet ki, amelyek <strong>hitelesen \u00e9s \u00e1tfog\u00f3an<\/strong> j\u00e1rulnak hozz\u00e1 az \u00f6kol\u00f3giai fenntarthat\u00f3s\u00e1ghoz. (<a href=\"https:\/\/green-brands.hu\/?utm_source=chatgpt.com\">green-brands.hu<\/a>)<br>Az \u00e9rt\u00e9kel\u00e9s sor\u00e1n nem csak egy-k\u00e9t k\u00f6rnyezetbar\u00e1t elem sz\u00e1m\u00edt, hanem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>a v\u00e1llalat teljes m\u0171k\u00f6d\u00e9se (energia-, v\u00edz- \u00e9s anyagfelhaszn\u00e1l\u00e1s)<\/li>\n\n\n\n<li>logisztika, hullad\u00e9kkezel\u00e9s, alkalmazottak szeml\u00e9lete<\/li>\n\n\n\n<li>valamint a szolg\u00e1ltat\u00e1s- \u00e9s m\u00e1rkakommunik\u00e1ci\u00f3 is. (<a href=\"https:\/\/green-brands.hu\/minositesi-folyamat\/modszer\/?utm_source=chatgpt.com\">green-brands.hu<\/a>)<br>Egyszer\u0171en fogalmazva: a \u201ez\u00f6ld c\u00edmke\u201d \u00f6nmag\u00e1ban nem elegend\u0151\u2014az \u00e1tl\u00e1that\u00f3s\u00e1g, a komolys\u00e1g \u00e9s a m\u00e9rhet\u0151 eredm\u00e9nyek is sz\u00e1m\u00edtanak.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Mi\u00e9rt k\u00fcl\u00f6n\u00f6sen fontos ez sz\u00e1munkra?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A Malom \u00e9s Kacsa m\u00e1rk\u00e1n\u00e1l mindig is olyan \u00e9rt\u00e9krendet k\u00f6vett\u00fcnk, amelyben a <strong>helyi k\u00f6z\u00f6ss\u00e9g<\/strong>, a <strong>t\u00f3parti mili\u0151<\/strong>, a <strong>t\u00f6rt\u00e9neti \u00e9p\u00fcleteink respectje<\/strong> \u00e9s a <strong>term\u00e9szetk\u00f6zeli \u00e9lm\u00e9ny<\/strong> kulcssz\u00f3 \u2013 \u00e9s most ezt a v\u00e1llal\u00e1st egy nemzetk\u00f6zi elismer\u00e9s is vizsg\u00e1lja.<\/li>\n\n\n\n<li>Hisz\u00fcnk abban, hogy egy boutique hotel \u00e9s rendezv\u00e9nyhelysz\u00edn nem csup\u00e1n szolg\u00e1ltat, hanem felel\u0151ss\u00e9get is visel: a k\u00f6rnyezet, a helysz\u00edn, a term\u00e9szeti adotts\u00e1gok \u00e9s a j\u00f6v\u0151 gener\u00e1ci\u00f3i ir\u00e1nt.<\/li>\n\n\n\n<li>Ez a jel\u00f6l\u00e9s hiteles visszajelz\u00e9s arr\u00f3l, hogy nem csak sz\u00e9p szavakkal, hanem konkr\u00e9t l\u00e9p\u00e9sekkel is dolgozunk: pl. energiatudatos beruh\u00e1z\u00e1sok, \u00fajrahasznos\u00edt\u00e1s, szeml\u00e9letform\u00e1l\u00e1s a csapatunkn\u00e1l, helyi besz\u00e1ll\u00edt\u00f3k el\u0151t\u00e9rbe helyez\u00e9se, stb.<\/li>\n\n\n\n<li>Ez egy olyan m\u00e9rf\u00f6ldk\u0151, amelyet vend\u00e9geinkkel egy\u00fctt \u00fcnnepl\u00fcnk: hiszen \u00d6n\u00f6k is r\u00e9szesei annak a k\u00f6z\u00f6ss\u00e9gnek, amelyet itt \u00e9p\u00edt\u00fcnk.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Mi t\u00f6rt\u00e9nik most? Mi a k\u00f6vetkez\u0151 l\u00e9p\u00e9s?<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>A GREEN BRANDS Hungary zs\u0171rije megtette a jel\u00f6l\u00e9st \u2013 ez az els\u0151 l\u00e9p\u00e9s a h\u00e1romf\u00e1zis\u00fa min\u0151s\u00edt\u00e9si folyamatban.<\/li>\n\n\n\n<li>Ezt k\u00f6vet\u0151en audit k\u00f6vetkezik, ahol r\u00e9szletesen vizsg\u00e1lj\u00e1k a m\u00e1rk\u00e1nk \u00e9s szolg\u00e1ltat\u00e1saink m\u0171k\u00f6d\u00e9s\u00e9t. (<a href=\"https:\/\/green-brands.hu\/minositesi-folyamat\/modszer\/?utm_source=chatgpt.com\">green-brands.hu<\/a>)<\/li>\n\n\n\n<li>Amennyiben teljes\u00edtj\u00fck a krit\u00e9riumokat, v\u00e9gs\u0151 zs\u0171ri-d\u00f6nt\u00e9s r\u00e9v\u00e9n megszerezhetj\u00fck a \u201eGREEN BRANDS min\u0151s\u00edtett m\u00e1rka\u201d st\u00e1tuszt, amely lehet\u0151s\u00e9get ny\u00fajt arra, hogy a v\u00e9djegyet haszn\u00e1ljuk \u00e9s tov\u00e1bb \u00e9p\u00edts\u00fck a fenntarthat\u00f3s\u00e1gi kommunik\u00e1ci\u00f3nkat.<\/li>\n\n\n\n<li>Addig is: ny\u00edltan, \u00e1tl\u00e1that\u00f3an bemutatjuk a fenntarthat\u00f3s\u00e1gi t\u00f6rekv\u00e9seinket \u2013 e blogposzt is r\u00e9sze ez a folyamatnak.<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Mit jelent ez \u00d6n\u00f6knek mint vend\u00e9geknek, partnereknek?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tudatosabban v\u00e1lasztunk szolg\u00e1ltat\u00e1sokat, hogy ne csak \u00e9lm\u00e9nyt ny\u00fajtsunk, hanem k\u00f6rnyezetbar\u00e1t m\u00f3don tegy\u00fck azt.<\/li>\n\n\n\n<li>Kommunik\u00e1ci\u00f3nkban hangs\u00falyosabb\u00e1 v\u00e1lik: \u201ez\u00f6ld m\u0171k\u00f6d\u00e9s\u201d, \u201ehelyi beszerz\u00e9s\u201d, \u201eenergiatakar\u00e9koss\u00e1g\u201d, \u201e\u00fajrahasznos\u00edt\u00e1s\u201d, \u201et\u00f3parti harm\u00f3nia\u201d \u2013 hogy \u00d6n\u00f6k is tudatosan csatlakozhassanak hozz\u00e1nk.<\/li>\n\n\n\n<li>Egyre t\u00f6bb olyan szolg\u00e1ltat\u00e1st, programot fogunk bevezetni (esetleg rendezv\u00e9nyekn\u00e9l \u201ez\u00f6ld csomagokat\u201d, helyi termel\u0151kkel egy\u00fcttm\u0171k\u00f6d\u00e9st, fenntarthat\u00f3 dekor\u00e1ci\u00f3t, stb.), amely k\u00f6zvetlen\u00fcl is r\u00e9sz\u00e9v\u00e9 v\u00e1lik a z\u00f6ld m\u00e1rk\u00e1nknak.<\/li>\n\n\n\n<li>Az a t\u00e9ny, hogy m\u00e1r jel\u00f6ltek vagyunk a min\u0151s\u00edt\u00e9sre, azt is jelenti, hogy \u00d6n\u00f6k v\u00e1laszt\u00e1saikor is egy olyan helysz\u00ednt v\u00e1lasztanak, amely fenntarthat\u00f3s\u00e1gi szempontb\u00f3l is el\u0151re tekint.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Egy kis \u00edzel\u00edt\u0151 kor\u00e1bbi z\u00f6ld l\u00e9p\u00e9seinkb\u0151l<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A Malom \u00e9s Kacsa ter\u00fclet\u00e9n k\u00f6rnyezettudatos kert\u00e9p\u00edt\u00e9s zajlik: t\u00f6bb sz\u00e1z \u00faj n\u00f6v\u00e9ny, term\u00e9szetes t\u00f3parti n\u00f6v\u00e9nyzet meg\u0151rz\u00e9se.<\/li>\n\n\n\n<li>Boutique Hotel r\u00e9sz\u00fcnkben energiatakar\u00e9kos berendez\u00e9sek, LED-vil\u00e1g\u00edt\u00e1s, okos termoszt\u00e1tok ker\u00fclnek bevezet\u00e9sre.<\/li>\n\n\n\n<li>Rendezv\u00e9nyhelysz\u00edneinkn\u00e9l t\u00f6reksz\u00fcnk \u00fan. z\u00f6ld esem\u00e9nyekre: helyi beszerz\u00e9s\u0171 dekor\u00e1ci\u00f3, minimaliz\u00e1lt egyszer haszn\u00e1latos m\u0171anyag, szelekt\u00edv hullad\u00e9k.<\/li>\n\n\n\n<li>Kommunik\u00e1ci\u00f3ban \u00e9s munkat\u00e1rsaink szeml\u00e9let\u00e9ben rendszeres k\u00e9pz\u00e9sek: \u201ez\u00f6ld vend\u00e9gl\u00e1t\u00e1s\u201d, \u201efelel\u0151s \u00fczemeltet\u00e9s\u201d, \u201ehelyi k\u00f6z\u00f6ss\u00e9g bevon\u00e1sa\u201d.<\/li>\n<\/ul>\n\n\n\n<p>(Ezek csak n\u00e9h\u00e1ny p\u00e9lda \u2014 a min\u0151s\u00edt\u00e9si folyamatban enn\u00e9l sokkal r\u00e9szletesebb adatokat fogunk bemutatni.)<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Z\u00e1r\u00e1sk\u00e9nt<\/strong><\/p>\n\n\n\n<p>K\u00f6sz\u00f6nj\u00fck mindazoknak, akik eddig is hittek benn\u00fcnk: vend\u00e9geknek, partnereknek, besz\u00e1ll\u00edt\u00f3knak, k\u00f6z\u00f6ss\u00e9gi t\u00e1mogat\u00f3knak. A jelenlegi jel\u00f6l\u00e9s nem csak r\u00f3lunk sz\u00f3l \u2014 r\u00f3lunk egy\u00fctt \u00e1ll, hogy a Malom \u00e9s Kacsa val\u00f3ban olyan hely legyen, ahol a term\u00e9szet, a kult\u00fara, a k\u00f6z\u00f6ss\u00e9g \u00e9s a fenntarthat\u00f3s\u00e1g egy\u00fcttesen \u00e9l.<br>M\u00e1r most izgatottan v\u00e1rjuk, hogy tov\u00e1bb folytassuk az utat \u2014 \u00e9s mindenkivel egy\u00fctt \u00fcnnepelhess\u00fck majd azt a pillanatot, amikor <em>min\u0151s\u00edtett<\/em> z\u00f6ld m\u00e1rk\u00e1v\u00e1 v\u00e1lunk.<\/p>\n\n\n\n<p>Maradjon vel\u00fcnk, mert hamarosan \u00fajabb h\u00edrekkel jelentkez\u00fcnk a folyamat el\u0151rehalad\u00e1s\u00e1r\u00f3l.<\/p>","protected":false},"excerpt":{"rendered":"<p>Kedves Vend\u00e9geink, Bar\u00e1taink \u00e9s Partner V\u00e1llalkoz\u00f3k!Nagy \u00f6r\u00f6mmel k\u00f6z\u00f6lj\u00fck, hogy a mi m\u00e1rk\u00e1nk, a Malom \u00e9s Kacsa, egy\u00fcttm\u0171k\u00f6d\u0151 csapatunk \u00e9s szolg\u00e1ltat\u00e1saink jel\u00f6l\u00e9st kaptak a GREEN BRANDS Hungary k\u00f6rnyezeti fenntarthat\u00f3s\u00e1gi min\u0151s\u00edt\u00e9si folyamat\u00e1ra. Az al\u00e1bbiakban szeretn\u00e9nk mind a h\u00e1tt\u00e9r-inform\u00e1ci\u00f3kat, mind a saj\u00e1t t\u00f6rekv\u00e9seinket r\u00f6viden \u00f6sszefoglalni \u2014 hiszen ez a l\u00e9p\u00e9s nem csup\u00e1n log\u00f3-\u00e9rdek: \u00e9rt\u00e9kesebb pillanat sz\u00e1munkra, mint b\u00e1rmilyen [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":9071,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"class_list":["post-10173","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00d6r\u00f6mteli h\u00edr: m\u00e1ris jel\u00f6lve lett\u00fcnk a GREEN BRANDS Hungary min\u0151s\u00edt\u00e9s\u00e9re - Malom \u00e9s Kacsa<\/title>\n<meta name=\"description\" content=\"Nagy \u00f6r\u00f6mmel k\u00f6z\u00f6lj\u00fck, hogy a mi m\u00e1rk\u00e1nk, a Malom \u00e9s Kacsa, egy\u00fcttm\u0171k\u00f6d\u0151 csapatunk \u00e9s szolg\u00e1ltat\u00e1saink jel\u00f6l\u00e9st kaptak a GREEN BRANDS Hungary k\u00f6rnyezeti fenntarthat\u00f3s\u00e1gi min\u0151s\u00edt\u00e9si folyamat\u00e1ra.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/malomeskacsa.hu\/en\/green-brands\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00d6r\u00f6mteli h\u00edr: m\u00e1ris jel\u00f6lve lett\u00fcnk a GREEN BRANDS Hungary min\u0151s\u00edt\u00e9s\u00e9re - 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